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Krispy Crunchy

For Krispy Krunchy’s annual NACS appearance, we designed a two-story experience that didn't just serve food—it served up unforgettable moments.
Client
Krispy Krunchy
DATE
March 3, 2025
ROLE
Exhibit Design, I&D
KRISPY KRUNCY

KRISPY KRUNCH

Krispy Krunchy Chicken is a brand that isn’t afraid to take chances. Maybe that’s why we’ve gotten along so well. We were asked to create a custom trade show booth that invited natural human interaction (with food). And since our client was fearless but always delivered what the people wanted, the pressure cooker was on. But we're getting ahead of ourselves. Cue flashback music…

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Established in 1989, Krispy Krunchy Chicken is one of the fastest growing convenience store concepts in the nation boasting 2300 retail locations in 41 states. In the past 5-6 years, it's expanded into 21 countries with their International program. Some of the territories it covers include Costa Rica, India, Indonesia, Mexico, Thailand, and Vietnam.  As a company that's always reinventing itself, KKC also knows that breakfast is the most important meal of the day and offers their popular Krispy Breakfast program.

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We were asked to create an experiential exhibit booth that was a combination of the client's brand along with a fully functioning restaurant kitchen including, fryers, warmers, and food preparation area that would allow Krispy Krunchy to serve food onsite while controlling booth traffic flow and people in the queue.

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THE CHALLENGE

THE CHALLENGE

Krispy Krunchy Chicken is a brand that isn’t afraid to take chances. Maybe that’s why we’ve gotten along so well. We were asked to create a custom trade show booth that invited natural human interaction (with food). And since our client was fearless but always delivered what the people wanted, the pressure cooker was on. But we're getting ahead of ourselves. Cue flashback music…

‍

Established in 1989, Krispy Krunchy Chicken is one of the fastest growing convenience store concepts in the nation boasting 2300 retail locations in 41 states. In the past 5-6 years, it's expanded into 21 countries with their International program. Some of the territories it covers include Costa Rica, India, Indonesia, Mexico, Thailand, and Vietnam.  As a company that's always reinventing itself, KKC also knows that breakfast is the most important meal of the day and offers their popular Krispy Breakfast program.

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We were asked to create an experiential exhibit booth that was a combination of the client's brand along with a fully functioning restaurant kitchen including, fryers, warmers, and food preparation area that would allow Krispy Krunchy to serve food onsite while controlling booth traffic flow and people in the queue.

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No easy task...

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APPROACH

APPROACH

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Don't take our word for how well we service customers, hear it from them!

"VOXX has built all of our exhibits for ourNational Trade shows including 10x20, 10x30, and 20x20 booth size options. TheVOXX team is a pleasure to work with, courteous, quick to help with any last minute changes."

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"John and Cote helped us in a pinch on a need we thought was going to be impossible - but they came through for us in time for our big tradeshow.Thank you John, Cote and VOXX Exhibits - we will do business again!"

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